Every campaign begins with a question.
Mine usually starts with:
Over the last decade, I’ve been called...
Over the last decade,
I’ve been called...

Creative Director
From insight to impact — ideas built to move and perform
Taco Bell
National launch & Social strategy

Creative Director
From insight to impact — ideas built to move and perform
Taco Bell
National launch & Social strategy

Creative Director
Taco Bell
National launch

Concept lead
Turning strategic insights into defining ideas
N2Y
Integrated Digital Campaign

Concept lead
Turning strategic insights into defining ideas
N2Y
Integrated Digital Campaign

Concept lead
N2Y
Integrated Digital Campaign

Brand Strategy
Defining clarity, positioning, and emotional relevance
Pixlmob
Global rebrand & AI-driven brand system

Brand Strategy
Defining clarity, positioning, and emotional relevance
Pixlmob
Global rebrand & AI brand system

Brand Strategy
Pixlmob
Global rebrand & AI-driven brand system

Art Director
Shaping how ideas look, move, and feel
KFC
Social Brand System & Always-On Strategy

Art Director
Shaping how ideas look, move, and feel
KFC
Always-On Social Strategy

Art Director
KFC
Always-On Social Strategy
Titles shift, but the craft stays the same.
At the core, I connect dots: insight to execution, clarity to boldness, people to brands.
Trusted by Brands like
Trusted by Brands like
Trusted by Brands like
+
countries worked across
From Portugal to America, I’ve shaped ideas that traveled through Europe, the US, LATAM, and Asia-Pacific markets.
+
countries worked across
From Portugal to America, I’ve shaped ideas that traveled through Europe, the US, LATAM, and Asia-Pacific markets.
+
collaborators
Designers, motion artists, writers, and AI creatives I’ve led, mentored, or teamed up with around the world.
+
collaborators
Designers, motion artists, writers, and AI creatives I’ve led, mentored, or teamed up with around the world.
+
years in creativity
From agency floors to global teams — still chasing ideas that connect people and brands.
+
years in creativity
From agency floors to global teams — still chasing ideas that connect people and brands.
+
campaigns & projects shipped
From global launches to social-first stories across lifestyle, tech, and B2B. Over 30 crafted with AI-powered creativity — where human emotion meets machine precision.
+
campaigns & projects shipped
From global launches to social-first stories across lifestyle, tech, and B2B. Over 30 crafted with AI-powered creativity — where human emotion meets machine precision.
+
creative awards
Recognized for stories that made people pause — in concept, storytelling, brand activation, and art direction.
+
creative awards
Recognized for stories that made people pause — in concept, storytelling, brand activation, and art direction.
1
belief
That even in the 3-second attention era, storytelling remains the most powerful tool in digital communications.
1
belief
That even in the 3-second attention era, storytelling remains the most powerful tool in digital communications.

